Thursday, August 2, 2012

Utilizing Cellular Marketing and advertising Such As A Professional ?

Mobile phone advertising and marketing is among the latest kinds of advertising, yet it actually incorporates elements of many of the oldest and well established techniques. Lots of the very same principles that pertain to other kinds of marketing will affect mobile phone advertising and marketing too. Even so, there are several noteworthy variations. This short article offers some stable advice on receiving the very best out of this fantastic marketing method.

When you have a big cell phone marketing and advertising listing and are preparing to possess a significant company celebration or perhaps a selling deliver a reminder just a little before it starts off, unless it?s an earlier morning deal. Contacting your clients and reminding them about product sales will keep the big event fresh with their thoughts.

When you consider things to consist of on the cell phone web page, keep in mind that it?s important to say as much as it is possible to with very little duplicate as possible. Customers visiting your cell phone site do not possess some time to dig down into web page soon after site of bloated, keyword-stuffed written content to get the beneficial details they really want. Mobile phone marketing and advertising copy should be concise and crystal clear.

To create a very good mobile marketing plan, perform an usability test ahead of releasing the marketing campaign. You can expect to defeat the purpose of your promotion in the event you send communications which do not work or are inadequate. Test out your campaigns in your friends and co-workers initial.

If you decide to include SMS messaging included in your cell phone marketing plan, you ought to definitely condition how often communications will be delivered when clients opt-in, and get a simple way to opt-out. Sms messages could become annoying because of notifications. Customers could truly feel angry about the volume of texts they can be receiving. Build your consumers informed they can opt-into be given your SMS and become liable for the maximum amount of emails you may transmit monthly. When you are sincere, customers will rely on you and your manufacturer.

Pick the best target market for the advertising efforts, and ensure that your content material is beneficial in their eyes. In the event you send out messages to strangers, you must make it really worth their time. A coupon to get a price reduction at a stylish eating place might interest affluent business owners electronic products customers may reply better to a sneak peek in a manufacturer-new gadget. When your target market involves middle-school people, you must send mail messages that are loved ones friendly.

Equipped with this knowledge, you?ll be on your journey to mobile phone advertising and marketing achievement. There is a world of information out there you need to synthesize. Considering this, you may polish your very own plan and desired goals, and help promote your business.

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Source: http://all-articles-directory.com/utilizing-cellular-marketing-and-advertising-such-as-a-professional-2/

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Daily Kos: KosAbility: Caregiving while Disabled (Part II)

Now, in retrospect, I understand that none of us had realistic expectations for Mother, not she herself, not the doctors and other professionals involved in her care, and certainly not I.

The physicians, each highly qualified specialists in their respective fields, were put in the impossible position of planning a course of treatment and prognosticating based on insufficient data. ?While longevity rates have expanded radically over the years, few major rehabilitation patients are in their nineties. ?So, while it may very well be true that most patients with a fracture similar to my mother's regain functioning, on average, in three to six months, there haven't been enough cases of 90-year-olds recovering from such fractures to factor in her slower rate of healing, and the effects of her accelerating aging processes.

This was further complicated by the fact that professionals these days, appropriately so, are taught to involve the patient in the decision-making process. ?So, when Mother said that her goal was independence, they took that seriously. ?The fact of the matter is that Mother was far from independent before she fell. ?Although she still thinks of herself as a seamstress and had a fabulous sewing room, she hadn't sewn a stitch for upwards of a decade. ?She hadn't been cooking for at least as long, going to the senior center or to a restaurant with friends for the mid-day meal most days, and "grazing" on snacks of dry cereal, cottage cheese and fruit, or other items requiring no cooking the rest of the time. ?I was driving her everywhere she went, conducting her business affairs and her shopping. ?I was putting up her meds once a week, and reminding her to take them. ?She had a housekeeper.

So, what she really meant when she said she wanted to be independent was that she wanted to stay at home. ?It didn't mean she really wanted, or was even able to do the things necessary to accomplish that.

Hiring full-time caregivers was simply not an option. ?It was unaffordable, and frankly, the quality of care is spotty to say the least. ?(I have horror stories, but that would take a whole diary in and of itself, and includes everything from serious bruising from improper transfer techniques to nearly setting the house on fire during a cigarette break.)

Doing it all myself was likewise not an option. ?It was breaking my health, and put my professional life seriously at risk. ?(There's a limit to how long one can extend a leave of absence and have any assurance of being welcomed back.) ?By the time not one but two Easters had come and gone during this last bout of full-time caregiving, and nearly two more full years of my having left my home for a short stay away, we had cut back on the outside caregivers' hours to two hours in the morning and again at bedtime. ?I was doing round-the-clock care the rest of the time. ?I was exhausted.

So, in May, our morning caregiver needed to take a vacation, and the other was going into a CNA training program. ?Mother checked into a local assisted living facility for a two-week "respite" stay. ?While there, a permanent apartment came available at the place, and she decided to take it. ?I hated like heck that we were abandoning the goal of keeping her at home until it was time for her to, as she put it, "be taken out in a box." ?But, I was very relieved that she made the decision on her own, and that I could start making plans for my own future again.

Here are some mistakes I made along the way. ?I think I've learned from them. ?I'm not relating them to browbeat myself. ?I did the best I could. ?But by relating them here, I'm reinforcing them as a learning tool for myself, and perhaps some of you reading this may see some benefit in knowing about the pitfalls I failed to recognize.

1. ?I didn't pay attention soon enough.

Mother appeared to be functioning at a much higher level than was actually the case, and for a very long time. ?Her house had a fairly tidy appearance. ?There were no overt indications that her business affairs were other than in order. ?It wasn't until I had to temporarily take over her affairs while she was in the hospital that I saw that bills were being overlooked, or overpaid. ?A lot of decisions were being made by default to her financial detriment. ?In almost every aspect of her life, just under the glossy surface was chaos. ?I should have started asking some questions, and requesting to be involved sooner. ?It would have made stepping in when I did much smoother.

2. ?I let her buffalo the professionals.

When she minimized her difficulties, or exaggerated her activities, I should have let her professionals know they were getting inaccurate information. ?Perhaps it would have led to more realistic goals being set. ?I didn't want to embarrass her, or initiate conflict. ?Despite the difficulties in diagnosing and prognosticating in the case of a 90+ year-old with multiple health issues and a severe traumatic injury, it certainly helps to be getting accurate information from the patient and family.

3. ?I needed to care more about myself than I did about protecting her assets.

Specifically, I needed to hire more help. ?We cut it to the bone because she had run through most of her savings, and we were looking at having to liquidate assets she didn't want to lose. ?My health and well-being were more important than those things. ?I won't play the what-if game, nor beat myself up. ?I am, however, going to factor such considerations higher on my priority list in future.

So, where do I go from here?

Professionally, I'll know more soon. ?I'm in consultation with my superiors, and we are getting closer to having a plan in place which will put me back into my field on a part-time basis before years' end.

Health-wise, I'm already doing better. ?Mother had only been in assisted living for a month when I had the first normal EKG I'd had in over a year, and that's with no other regimen changes. ?Just getting a full night's sleep most nights makes an incredible difference in one's health and well-being.

Socially and Avocationally, I'm slowly reintegrating. ?After so long a period of having to say "no," when invited out or asked to participate in things, people quit calling. ?I'm getting back in touch, but not too fast. ?I don't want to trade one circumstance of being over-committed for another. ?My renewed participation in KosAbility is part of that process.

So, there it is, as close to "in a nutshell" as my propensity for verbosity would allow. ?I tried to leave room for discussion.

Finally, I need to correct the record. ?I mentioned in the first installment of this diary last week that I had returned to my hometown about six years ago. ?Afterward, I realized I was wrong. ?In fact, it was a presidential election year then, too. ?So it was eight years ago. ?Wow. ?Where did they go?

Source: http://www.dailykos.com/story/2012/08/01/1115788/-KosAbility-Caregiving-while-Disabled-Part-II

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How to make the perfect salade ni?oise | Life and style | The Guardian

Having spent about two-thirds of my life to date avoiding salade ni?oise I'm taking a deep breath before wading into this subject. It is as contentious as the exact rules of p?tanque or the optimal ratio of pastis to water at l'heure de l'ap?ro, and I feel scantily qualified.

In my defence, when I actually spent some time in Nice and its environs I realised my prejudice was entirely based on the British version of the dish, which regards tinned tuna (my bete noir) as a mandatory ingredient. In the cafes of the Alpes Maritime, however, the constituent parts are far more of a lottery ? and tuna, in my happy experience, is definitely less popular than the diminutive anchovy. As Nigel Slater observes, "whenever I say 'hold the tuna' I am invariably told that I wasn't going to get any anyway".)

In this country, then, as well as the objectionably odoriferous fish, a salade ni?oise will always, always contain hard-boiled eggs, potatoes and French beans ? and perhaps a couple of rubbery black olives. These are exactly the kind of ingredients that provoked the considerable ire of Nice's former mayor, Jacques M?decin, who managed to take time out from sympathising with the Front National to write a Ni?oise cookbook, in part, he says, inspired by the horrific experience, "all around the world' of seeing 'the remains of other people's meals being served under the name salade ni?oise".

"Whatever you do," M?decin begs, "if you want to be a worthy exponent of Ni?oise cookery, never, never, I beg you, include boiled potato or any other boiled vegetable." And, just because the man was convicted of embezzlement and accused of womanising and racism doesn't mean he couldn't make a decent salad. Just ask any chef.

The matter of fish

Gary Rhodes recipe salade niçoise Gary Rhodes recipe salade ni?oise - heavy on the tuna. Photograph: Felicity Cloake

As it's the issue that looms largest in my mind, first I'm going to tackle the issue of fish. M?decin says that traditionally anchovies are a more common addition than expensive tuna, which was saved for special occasions, and that the two would never be used together (although he admits sadly that "nowadays even the Ni?ois often combine anchovies with tuna").

I'm surprised to find that the first few recipes I look at eschew the tuna altogether ? Rowley Leigh, Nigel Slater and Simon Hopkinson all prefer it without ? but finally, I find an exponent in good old Delia Smith, who calls the ni?oise "one of the best combinations of salad ingredients ever invented". And, although I also expect to find lots of recipes calling for seared fresh tuna, as served in what Delia describes as many a "slick restaurant", I actually have to hunt around a bit for one of them too, finally finding one in an old Gary Rhodes book. Perhaps the idea has gone the same way as sun-dried tomatoes and balsamic reductions.

In order to give the fish a fair trial, I shell out for the priciest tinned tuna I can find (Ortiz, which, as well as passing muster on sustainability, I am gratified to later discover, also has a fan in Mr Hopkinson), and enlist a tasting panel of less biased ni?oise fans. I try a bit straight from the can, and it's actually not bad, even when sniffed at close quarters, but in the salad I'm not convinced. It's nice enough, but it has quite a mild flavour which doesn't have a hope against the strident saltiness of the anchovies. Indeed, the majority of my tasters agree it's "a bit pointless" in this context ? so that's tuna out. If you do want to use it, I'd obey M M?decin and leave out the anchovies.

Gary serves his chargrilled tuna with a sort of ni?oise salsa. It makes, I must admit, a very fine supper, but it's not a salade ni?oise ? and chopping up such an expensive piece of fish and tossing it together with the salad would seem like a terrible waste. Anchovies it is. And again, we'll go with Ortiz.

Fruit and vegetables

Delia Smith recipe salade niçoise Delia Smith recipe salade ni?oise. Photograph: Felicity Cloake

Gary and Delia Smith are the only recipes that use potatoes ? waxy little new ones, as in the finest potato salads. I'm unsurprised to find that they're utterly delicious with the anchovies, capers and eggs, but I'm not convinced by them with the tomatoes and cucumber ? indeed, M?decin's diatribe has given me pause for thought.

Although the Provencales aren't averse to the odd spud (see also brandade), you'd be hard-pressed to call them a typically Mediterranean ingredient, and I think they clash with the sunshine flavours of the rest of the salad. A French website I find notes that, all too often, "salade ni?oise" is simply used as another name for a mixed salad ? and however nice potatoes are in a salad, they quite possibly have no place in this particular one. Reluctantly, I ditch the spuds.

On to French beans, again as used by Delia and Gary, and which also have their fans in Nigel Slater and Simon Hopkinson. Rowley Leigh is strongly against them, and David Lebovitz, who proclaims himself a disciple of M?decin on this point, goes for raw broad beans instead. The tasting panel is divided: two of our number come out very strongly in favour of the French beans, while the rest of us like the broad variety.

What is certain is that both add body to the salad, tomatoes and cucumbers being undeniably rather watery entities, so I'm going to sit on the fence on this one and recommend broad beans for as long as you can get the fresh kind. If you really want to make a salade ni?oise at any other time of the year (which I wouldn't recommend, with ripe tomatoes so hard to get hold of in this country at the best of times) go for French beans instead.

Rowley Leigh recipe salade niçoise Rowley Leigh recipe salade ni?oise. Photograph: Felicity Cloake

Lebovitz uses torn lettuce in his salad, as does Nigel Slater, while Delia says she now likes "to abandon [it] in favour of a few rocket leaves". The panel unanimously prefers the salads, like Rowley Leigh's, which contain no leaves whatsoever ? although I serve the Lebovitz salad immediately one taster describes it as "a little bit sad' in comparison with the robust crunchiness of its competitors. Even the peppery rocket seems a bit of an afterthought.

Cucumber is pretty much a constant, apart from in a version by Jean-No?l Escudier in his La Veritable Cuisine Provencale et Ni?oise, quoted by Elizabeth David in French Provincial Cooking, which is a very simple affair of tomatoes strewn with anchovies, chopped green pepper and black olives. I like the crunch it adds ? and the simple refreshment it provides in a dish which, for maximum enjoyment, should be saved for very hot days. Deseeding it is essential however, so it doesn't make the salad too watery, and peeling it in stripes, as Rowley Leigh suggests, is a very easy way to make it look pretty too.

Escudier recipe salade niçoise Escudier recipe salade ni?oise. Photograph: Felicity Cloake

As Escudier's recipe suggests, tomatoes should be a major part of every ni?oise ? and they have to be really ripe. I'm tempted to regard skinning them, as Rowley and Delia suggest, as an unnecessary cheffy faff for such a rustic salad, until I realise that without their skins they absorb even more of the dressing. It only takes a minute in any case. Deseeding them is another must, for the same reason as the cucumber.

Gary and Rowley Leigh use spring onions, Delia shallots, and David Lebovitz suggests spring onions or thinly sliced red onion. The raw shallots are too aggressive, but I quite like the red onion ? the flavour of the spring onion, however, wins on freshness grounds.

M?decin uses green pepper, as does Escudier, which suggests to me it's the traditional choice. Gary opts for yellow, presumably for the flash of colour it delivers, but I prefer the sweetness of Rowley Leigh's red pepper with the saltiness of the anchovies and olives. Rowley also uses radishes, which seem too northern. M?decin suggests small globe artichokes, sliced and added raw, which I'm unable to find ? Nigel's marinated artichoke hearts seem like a clear contravention of the cooked vegetable rule.

The eggs factor

Sadly missed in the Escudier recipe, eggs should be hard boiled, as Rowley Leigh suggests. Hot things in cold salads are not particularly nice, and cold soft-boiled eggs are divisive. One of my tasters sagely observes that they maintain their integrity better cut into wedges, rather than sliced.

The dressing

David Lebovitz recipe salade niçoise David Lebovitz recipe salade ni?oise. Photograph: Felicity Cloake

M?decin, and thus David Lebovitz, dresses his salad with fruity olive oil (local of course). Rowley Leigh and Escudier go for a simple drizzle of red wine vinegar and olive oil, Delia makes a garlicky, mustardy vinaigrette, and Gary mixes finely chopped eggs with garlic and herbs and olive oil. Delia's dressing is too dominant: you don't need Dijon mustard if you have Provencale olives and anchovies (although Delia actually uses English mustard powder). A hint of vinegar is nice though ? Lebovitz's salad tastes a bit too oily without it.

Garlic, however, is an absolute must ? and adding it to the dressing is a more reliable way of doing things than the classic rubbing of the salad bowl trick. I'm also borrowing an idea from Gary Rhodes' salsa ni?oise and finely chopping a few anchovies in addition to the slivers of fish used as a topping; this way you get a punch of gloriously salty anchovies in every bite, which is definitely a good thing as far as I'm concerned. Capers are, I think, optional ? M?decin doesn't use them, but they do work well with the other Provencale goodies in the dish.

A classic fines herbes is a popular addition to salade ni?oise ? Delia suggests chives and chervil and tarragon, among others, a combination also favoured by Escoffier, and she also adds chopped parsley but I finally decide on the basil preferred by Leigh and M?decin ? it puts the final, Mediterranean stamp on the dish.

Perfect salade ni?oise

Felicity's perfect salade niçoise Felicity's perfect salade ni?oise. Photograph: Felicity Cloake

Serves 2

2 eggs
500g broad bean pods or 50g French beans
4 ripe tomatoes
? cucumber
2 spring onions, finely chopped
? red pepper, thinly sliced
50g small black olives, pitted
1 tbsp capers
4 anchovies, cut into slivers
A few basil leaves, roughly torn

For the dressing:
1 small clove of garlic
Pinch of coarse salt
2 anchovies, finely chopped
Small handful of basil leaves, torn
4 tbsp extra virgin olive oil
? tbsp red wine vinegar
Black pepper

1. Put the eggs in a pan of cold water and bring slowly to the boil. Simmer for 7? minutes, then decant into a bowl of iced water. Meanwhile, pod and then peel the broad beans (if using French beans, top and tail them, then cook in salted boiling water until just tender and decant into iced water) and drop the tomatoes into boiling water for 15 seconds, then peel, slice and deseed them. Peel the cucumber in stripes, then deseed and cut into half moons.

2. Make the dressing by pounding the garlic to a paste in a pestle and mortar along with a pinch of coarse salt. Add the anchovies and then the basil, and pound to a paste, adding the olive oil and the vinegar as you go. Season with black pepper.

3. To put the salad together, toss the beans, tomatoes, cucumber, spring onion and red pepper together with two-thirds of the dressing and decant on to a plate. Peel and quarter the eggs and arrange on top, along with the olives, capers, anchovy strips and basil leaves. Spoon the remaining dressing over the salad and serve immediately.

Are you passionate about potatoes, fanatical about French beans, or do you think a salade ni?oise wouldn't dare step out on the Promenade des Anglais without its tuna? Does anyone make it with whatever's in season, peasant-style, and is it a dish that demands expensive anchovies, or will anything from a tin do?

Source: http://www.guardian.co.uk/lifeandstyle/wordofmouth/2012/aug/01/how-make-perfect-salade-nicoise

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Potential defense cuts would skip personnel

WASHINGTON (AP) ? President Barack Obama would exempt military personnel from any automatic defense spending cuts, the White House says amid the congressional clamor for specifics on how the administration would implement the looming across-the-board reductions.

Acting Office of Management and Budget Director Jeffrey Zients said Tuesday what military leaders had been suggesting for months ? the president would exercise his authority under the budget law and spare uniformed men and women.

Zients and Deputy Defense Secretary Ashton Carter were scheduled to testify Wednesday before the House Armed Services Committee on the impending cuts.

"This is considered to be in the national interest to safeguard the resources necessary to compensate the men and women serving to defend our nation and to maintain the force levels required for national security," Zients said in a letter to House Speaker John Boehner, R-Ohio.

"It is recognized that this action would increase the sequester in other defense programs," he added, referring to looming across-the-board spending cuts.

Automatic cuts of $110 billion are slated to hit domestic and defense programs beginning Jan. 2 unless Congress can figure out a way to avert the reductions. The failure of the bipartisan congressional supercommittee to come up with $1.2 trillion in savings set the cuts in motion.

Democrats say the military can be spared if Republicans are willing to consider tax increases for high-wage earners. Republicans argue that the defense cuts could be offset with reductions in food stamps, benefits for federal workers and social services programs like day care for children and Meals on Wheels for the elderly.

With no signs of consensus, the automatic cuts probably will be addressed after the November election in a lame-duck session.

In the three months to the election, Republicans are using the looming reductions in military spending as a political cudgel against Obama, arguing that the commander in chief is willing to risk the nation's security as he uses the leverage in the budget showdown with Congress. Republican presidential candidate Mitt Romney has echoed GOP lawmakers' criticism.

Democrats counter that Republicans who voted for the cuts are trying to wriggle out of last August's deficit-cutting agreement and they must consider tax increases as part of any congressional compromise to stave off reductions.

Among the members of the House Armed Services Committee, 22 Republicans, including the panel's chairman, Rep. Howard "Buck" McKeon, R-Calif., and 18 Democrats voted for the cuts. Thirteen Republicans and seven Democrats, including ranking member Rep. Adam Smith of Washington state, opposed them.

Raising the political stakes, three Senate Republicans ? John McCain of Arizona, Kelly Ayotte of New Hampshire and Lindsey Graham of South Carolina ? spent two days touring presidential battleground states warning of the impact of the cuts on local businesses and jobs. They demanded that Obama negotiate with Republicans and Democrats to work out a solution.

Responding to the announcement sparing personnel, the three expressed frustration with the administration's handling of the issue.

"Rather than coming to the table with Republicans and Democrats in Congress to finally address the issue of budget sequestration, the Obama administration is flailing around attempting to make sequester look less devastating than it actually is. Today's announcement increases the impact of these arbitrary cuts on the readiness of our armed forces," they said in a statement.

Senate Majority Leader Harry Reid, D-Nev., noted that there are "a few Republicans wandering around the country stirring up things on sequester."

He urged them to try to persuade other GOP lawmakers to back tax increases.

Major defense contractors are wary of the impending cuts and debating whether they need to advise employees 60 days in advance of possible layoffs. That would be four days before the election. A law known as the WARN Act says those notices would have to go out ahead of time.

The Labor Department, however, said Monday that federal contractors do not have to warn their employees about potential layoffs from the automatic, across-the-board budget cuts due to kick in Jan. 2. The guidance letter said it would be "inappropriate" for employers to send such warnings because it is still speculative if and where the cuts might occur.

The White House told agency officials Tuesday to "continue normal spending and operations" since more than five months remain for Congress to act to avert the automatic cuts.

According to a U.S. government official, the automatic budget cuts would slash about 10,000 jobs within the intelligence community. The official spoke on condition of anonymity because the numbers have not been made public.

___

Associated Press writer Lolita C. Baldor contributed to this report.

Source: http://news.yahoo.com/potential-defense-cuts-skip-personnel-064840799--finance.html

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Tuesday, July 31, 2012

Job - Customer Service Manager, in San Antonio, Texas - Medtronic

Position Description

The Operations and Data Analysis Manager will provide leadership and direction to the various operations and analysis functions within the Diabetes Therapy Services area which includes the DTC and DTA groups. The Operations and Data Analysis Manager will be the central figure supporting the various operations/analysis functions in DTS to ensure full integration of operations and analysis functions in the DTS area. This position will support all facets of continuity of business including the review of operational processes and procedures to continually enhance procedural efficiency. In addition, this position will support the Director at conducting end-to-end business analysis and review of production and revenue to enhance sales strategies and deliver the Inside Sales revenue targets. The Operations and Data Analysis Manager also coordinates the integration of people, process, and technology disciplines to ensure the delivery of customer experience excellence within the DTS business.

Position Responsibilities

? Provide leadership and management to the team of Data and Operations Analysts within DTS
? Support the DTS managers in the day-to-day operations and analysis of the department
? Work closely with the Work Force Manager supporting the DTS business to drive productivity, efficiency and meet service level standards while maintaining customer satisfaction
? Working closely with outside business analysis teams to perform on-going business analysis (Managed Markets, Marketing, IT and US Sales Leadership)
? Provide support for on-going systemic process and technology improvement initiatives in collaboration with business leaders to ensure optimal efficiency and effectiveness
? Support the DTS Director with the development of strategy and quarterly/annual business planning, including budgets, forecasting and allocations
? Identify organizational, operational and industry best practices to develop strategies and drive implementation across the entire DTS business
? Review, evaluate and recommend new technologies; develop and maintain technological roadmap; develop ROI analyses to determine optimal technology investments
? Collaborate with IT to develop and maintain business continuation/disaster recovery plans for sites as it relates to call routing
? Recruit, manage, and develop direct-reporting staff

Basic Qualifications

? Bachelor's degree OR 8 years of work experience in lieu of a 4 year degree or a combination of work and education to equal a 4 year degree
? 5+ years experience in Analysis and/or Operations
?Advanced knowledge of Business Analytics including SAP and SQL Server databases
? Experienced utilizing Microsoft Office Products: Word, Excel, PowerPoint, Project
? Experience leading cross functional operations and data analysis projects/teams

Desired/Preferred Qualifications

? Proven project management skills incorporating process improvement, process design - six sigma/lean methodology
? Results and execution oriented
?Excellent presentation skills with strong ability to present both qualitative and quantitative information in a clear, concise and persuasive manner to all levels of the organization
? Measurable experience improving the overall metric and results of contact center operations
? Interpersonal skills to influence cultural change, facilitating and enhancing performance within a cross-functional environment
? Knowledgeable and experienced with financial reports, modeling exercises, interpreting and communicating operating and financial information
? Masters Degree in related field
? Knowledgeable in Diabetes Management
? Certified in Lean Sigma Methodologies
?Workforce Management and/or Labor Modeling certification

Physical Job Requirements

? Ability to travel up to 10% of time
? Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
? Standing, sitting, walking, lifting a minimum of 20 lbs. Must be able to use computer (hand, eye, fingers dexterity).
? While performing the duties of this job, the employee is regularly required to talk, hear, and input data into a computer.

? Must be able to use a computer (hand, eye, finger dexterity) and may be seated at least 75% of time.

Source: http://www.careertopjobs.com/clinical-research-job.aspx?job=467371

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Monday, July 30, 2012

What You Must Know About Sales Training Courses

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Product sales instruction is an essential element in strengthening the revenue figures of any firm. Besides, it assists the sales personnel create the essential capabilities to enhance profits. With out appropriate coaching, the personnel would lack the generate to carry in more revenue. A salesman with out proper education would not only be inefficient in bringing far more benefits but also would throw away the vital assets of the firm.

Consequently, for each organization it is required to composition an powerful profits education program to mould a fresher into effectual orator who will boost the productivity and utilize the means appropriately. Such education will help in bringing about the improvement in the degree of product sales, thus establishing the brand name name of the business.

With elevated levels of competition in the industry, it is vital for each and every organization to offer suitable education to the personnel, especially when the company is into core marketing and advertising business. Of program, the kind of coaching depends on the need and individual needs.

A number of elements are included in the approach of the choice of a revenue training plan. Some of them are pointed out under:

1) Type of coaching: The foremost factor one requirements to know ahead of delivering the training is the sort of grooming suited for the personnel. This is usually done by identifying the character, nature, characteristics of the personnel to be qualified. The kind of training may also rely on the number of employees that requirements to be educated.

2) Evaluation of coaching software: One particular of the important elements that are crucial in choosing the successful coaching system is the evaluation of the training training course or syllabus. Check whether or not the program supplies practical instruction, provide practical understanding circumstance, and introduces the trainee to present day techniques in the revenue discipline.

The technique of education programs, design in conditions of amount of workers and the coaching interval (variety of times) are some of the secondary elements involved when selecting the very best revenue training program.

Excellence in revenue can be attained through passion, difficult function, commitment and motivation. This all can be attained through suitable profits coaching.

Such product sales coaching is essential for product sales pressure improvement for growing the productivity as well as gain of the firm. Remember, these are the men who provide revenues, excellent margins, and newer technologies to market goods. Consequently, companies must get treatment to improve their capabilities from time to time. Encourage them to produce consistent outcomes by organizing profits education workshops for them.

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Most successful enterprise managers are in no way satisfied with the existing issue of their business or the revenue they are making. This is not a characteristic of greed or an admission of failure but a constant push that will motivate a particular person to carry on to discover achievement and try to locate new business options. If you signify a single of these folks who is never ever pleased with the current generation of their organization, then an possibility may possibly exist in the answers offered by profits management classes. By means of these sources your business will be capable to take the subsequent phase in advancing revenue by means of the use of attracting customers and encouraging repeat company.

When hunting at all the prospects that occur from product sales conduite classes, there are frequently a few main locations of opportunity can consider benefit of. These regions include improving your revenue teams? capacity to near sales, creating the greatest ways to handle confrontation, and enhancing your manager?s abilities to take care of your profits staff. With advancement in these three places any enterprise can getting to reap the benefits of their instruction expense.

Strengthening your Profits teams? Potential to Close Product sales

Want to find out more about sales training courses, then visit our site on how to choose the best sales training for your needs.

Source: http://www.article-i.com/business/sales-business/what-you-must-know-about-sales-training-courses/

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Important Questions

Shadows at Dawn: The Gathering

[Accepting!! - Remake] A small pride is on the run from death and betrayal, meanwhile a pack of wolves are trying to regain what they lost long ago.

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Forum for completely Out of Character (OOC) discussion, based around whatever is happening In Character (IC). Discuss plans, storylines, and events; Recruit for your roleplaying game, or find a GM for your playergroup.
This is where all questions that I, or you, find especially important can be posted for others to see and understand!

"When will the roleplay start?"

As soon as we have everybody. Could be today, tomorrow, or in two days.

"We have a lot of characters. Are you looking for a co-gm?"

I have already chosen one. His tag is Dante Angelico. Please ask or refer to him if I'm not around.

"Do werekin have "in between" forms?"

No they do not. I know the reference link in the introduction says they do but truth be told it seems too magical and I want this roleplay to have as much realism as possible.

"Is it okay to make plans for the future with others, and keep it a secret?"

YEAH. Go right on ahead. Spice up the roleplay! Actually why are you telling me you have a secret with somebody else! IT'S A SECRET!! :)

"Does silver harm a werekin?"

Silver does harm 'kin'. It's only uncomfortable if it is resting on the skin and isn't on an open wound. The reason why silver bullets can kill is because it's pierces through the skin and poisons the blood. However, the reason silver is dangerous isn't because of any metallic properties. It's because everything in the world has some sort of magic property. And silver, has a moon based property. For 'kin', who already have slight moon magic...This can be fatal because it tips the balance of humanity and poisons them, causing them to die. When they die...They don't return to human form. They remain in 'kin' form if that is the form they were in when they were shot. Also, if they are shot in the animal form, or 'kin' form, then they die a lot quicker. When human, the process is slower and they have a chance to be saved. If they are shot in human form, they are poisoned and the veins begin turning a gray color. That is the only physical change when shot as a human.

"Are there people who hunt werekin?"

Yes there are such things as hunters. Usually though werekin are friends to them and assist them but the time when a hunter will hunt and kill a beast is when there is a rogue present. There are formalities between each party and the were's will usually get to have the final death rites but a hunter gets to do their job in killing the rogue, along with any help that they need. Like a tracker (Werekin who can track a scent), or etc.

"Are there set restriction on the post length?"

I post really long posts. I know this, and this is the way I like to write. As for you all, I have expectations but I'm not expecting you all to write like I do. A role-player is known by the way they write. So please hold yourself up too great expectations of commitment and greatness. Don't let yourself be known as an unexpierenced newbie whose ignorant and doesn't read others posts. Show the others what your made of! :)

"Is it okay to yell at the GM?"

Uhm. HELL YEAH. xD
Please scorn me for hours if I make a mistake. Actually. Just whip me. Cause, ya know, I make mistakes too :D

"If, and when, I post in the wrong place, would you like me to relocate the post to the right place? Or just leave it? And will you be mad at me?"

If you do happen to post in the wrong place...Which will be hard to do as there will only be one place for a major duration of the roleplay, along with some add ins along the way...I won't be mad. :) If anything I care way more about tagging the right people properly so that everybody knows where to look when they post. As long as you know you didn't do it right, and maybe posted in the ooc if anyone is confused by it...I see no reason to be mad. xD

"Oh, and the house on the info page is the house where the main wolf pack and the were-cats are going to be, right?"

Certainly! Those are the specifications. I will be giving a more detailed descriptions in the places tab when I get to working on it.

"How long have the wolves been in that area?"

Well for as long as they can remember. Ancestral ties and such. However they used to own the entire Colorado territory but now it's been split in half. After the War of Ghilles (Great War), the Central pride took the top part of the Colorado Territory. This is part of the reason why the wolves aren't too happy to see cats coming further south and that's also why the deal they will strike will be even more promising. The get the promise to get what was originally their own instead of losing more. :)

"So, If werekin do not have an in-between form, what happens on the full moon and new moon?"

Full moon is a forced shift. That's usually the night where the kin will party right before dawn before shifting and running as a pack. The new moon doesn't do much but it does cause more weakness. They don't have as much power as they did before. It's like this. Werekin possess slight moon magic in their blood so like if the moon is full, the magic is so strong it forces them to shift. When it's hidden completely, they are at their weakest.

"What season is it in the roleplay?"

Right in the middle of Summer! :D

"If you are born in wolf form, would that mean you shift to a human instead of the reverse?"

Not necessarily. This is a rare phenomena that can occasionally happen for werekin. However, it happens more often with females. With males, the chance is at least 5% less. But it's a funny joke made by parents when this happens that they are more wolf than human, referring to making them more animalistic than even werewolves.

Also, for reference purposes. Both Cain and Cyra were both in wolf form. :)

"How are we were going to start? Like, does everyone know each other already, or are we going to just play the feline clan just settling in or what?"

Okay. So the introduction posts will be taken revealing two aspects. For the felines, they reveal how they escaped, the feelings on John etc. Their posts will leave off probably right as they cross the border and a decent ways into the wolven territory.

As for the wolves. Their introductory posts will be revealing the life of the pack before the felines came along. Etc. The Alpha can be doing to Alphaly duties. Gamma's chilling around in the morning then maybe having the Alpha tell to to stop being lazy and go check the border if they have nothing else to do. The beta can lead them. I'd like if the wolves maybe left the introductions off where they either find the cats or have scented them and begin to track them.

When a werekin transitions from animal form to human, are they already clothed?

Well, as embarrassing to say as it is...No. However, not many kin are ashamed of being in front of the pack or pride or flock.

So would small items like bandages and stuff fall off or would they just kinda disappear but still be there?

Yeah, clothes transfer to the wolf form and you slip them off. So if bandages are tight enough, they won't come off. To clarify however, they might rip or something when you go back to human form. It really depends on the quality and tightness as well as how loose they are and what type.

Do pridemates, or packmates..use telepathy in their wolf or feline forms?

So pride mates and pack mates share a bond between their family (the pack or pride). They can understand each other through body language and thoughts. It isn't like telepathy but it's like they can understand the intent a pridemate/packmate has and this becomes words.

"A stupid man?s report of what a clever man says can never be accurate, because he unconciously translates what he hears into something he can understand."

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Akantha
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Sunday, July 29, 2012

Technology & Marketing Law Blog: 4th Circuit Limits the Reach of ...

Technology & Marketing Law Blog

? Franchisor Isn't Liable Under the TCPA for Franchisees' Text Message Campaign ? Thomas v. Taco Bell | Main

4th Circuit Limits the Reach of the Computer Fraud and Abuse Act ? WEC Carolina Energy Solutions v. Miller

[Post by Venkat Balasubramani, with comments from Eric]

WEC Carolina Energy Solutions LLC v. Miller, et al., 2012 WL 3039213 (4th Cir.; July 26, 2012)

We?ve blogged about the Computer Fraud and Abuse Act being stretched by plaintiffs in civil (particularly employment) cases. The Ninth Circuit in Nosal recently gave the statute a more limited interpretation, although it left some things unclear. (Here's our blog post on the Nosal en banc panel opinion: "Comments on the Ninth Circuit's En Banc Ruling in U.S. v. Nosal.") The Fourth Circuit recently followed Nosal?s approach and went one step further. Both of these rulings make it much more difficult for employers to use the Computer Fraud and Abuse Act against departing employees.

Miller worked at WEC. He resigned and made a proposal to a WEC customer on behalf of WEC's competitor, Arc Energy Services. WEC alleged that Miller used WEC proprietary information when he made this presentation and that, at Arc?s direction, he downloaded these materials before he left WEC.

Like most companies, WEC had a policy in place that restricted employees from misusing confidential information and trade secrets. The policy prohibited employees from using WEC information without authorization and also prohibited them from downloading the information to their personal computers. The key question was whether use of information in violation of the policy--but which was obtained from a computer that Miller was otherwise authorized to access--violated the access ?without authorization? or ?exceed[ed] authorized access? provisions of the CFAA.

The court notes the differing schools of thought on this issue, including the narrower interpretation embraced by the Ninth Circuit in Nosal. Given the CFAA is a criminal statute that also provides for a civil cause of action, the court says it should be construed strictly and courts should avoid interpretations ?not clearly warranted by the text? (so potential defendants get fair warning that their conduct is unauthorized). Looking to the dictionary definition of ?authorization? and the CFAA?s definition of ?exceeds authorized access,? the court says that (1) without authorization refers to a situation where someone is not authorized to access a computer and accesses it, and (2) exceeds authorized access refers to when someone:

Has approval to access a computer, but uses his access to obtain or alter information that falls outside the bounds of his approved access. . . . Notably, neither of these definitions extends to the improper use of information validly accessed.

WEC pushed the position embraced by the original Nosal panel (that was subsequently vacated on rehearing) that inclusion of the word ?so? in the definition of exceeds authorized access referred to the manner of access. Under this theory, if you violate a company policy when you use information, you have accessed the information ?in a manner? that you are not authorized to do so. The Fourth Circuit says this conclusion is a ?non sequitur.? In any event, the Fourth Circuit says that the Ninth Circuit?s en banc decision abandoning this approach made more sense.

The Fourth Circuit actually goes one step further and says that although Miller and the other defendants downloaded the information to their personal computers (which is arguably a ?manner of access? expressly not authorized under WEC?s network policy and may even under the Nosal en banc panel's approach be enough to state a claim), even this is insufficient to state a cause of action under the CFAA. The Fourt Circuit says that inclusion of the word ?so? in the definition of ?exceeds authorized access? could just be a connector or included for emphasis, and doesn?t necessarily indicate an intent to prohibit the manner of access. Given that this is a criminal statute, the court is reluctant to construe it in a way that creates liability where the language is not 100% clear. (The court also notes that Nosal?s approach?that focuses on the manner of access?would capture the well intentioned employee who has no fraudulent intent but happens to download materials to his or her personal computer in order to work from home.)

The court also expressly rejects the ?cessation-of-agency? theory espoused by the Seventh Circuit. Under this theory, if you use the network in breach of your implied duties, or you technically violate the policy and therefore are no longer authorized to utilize your employer?s network, your ongoing access of your employer?s network is in violation of the CFAA. The court says that this approach would suck in ?millions of ordinary citizens? who happen to check Facebook or sporting event scores while at work.
_____

As the court acknowledges at the end of its opinion, this basically (mostly) shuts the door on employers using the Computer Fraud and Abuse Act against employees. While acknowledging that the decision will "likely will disappoint employers hoping for a means to rein in rogue employees," the court notes that employers are not necessarily out of luck. They have a panoply of other claims available to them, including misappropriation of trade secrets, conversion, tortious interference, and civil conspiracy.

I'm not a Court watcher, but the CFAA cases were long thought to have been likely candidates for Supreme Court review, given the differing interpretations of the Circuit courts. I would think this case makes the possibility of such review even more likely.

I'm curious about how this case affects the availability of a CFAA claim in the scraping context. I thought the court's comment about the viability of a CFAA claim where an employee is authorized to access a computer or network but not necessarily authorized to access certain categories of information left things somewhat unclear. Is the court talking about technical restrictions on the access to information or a policy-based restriction? Obviously the latter approach still leaves some room for employers to limit authorization for the access to information by certain employees and bring CFAA claims when these employees access such information.
_____

Eric's Comments

1) This case answers one of the open questions from the Nosal case: was Nosal limited to criminal CFAA prosecutions, or would it extend to civil cases as well? Following in Nosal's footsteps, this court interprets the civil CFAA claim narrowly in light of the statute's criminal angle. This bodes well for reining in the CFAA's footprints across all types of CFAA cases, not just employment cases.

2) Overall, this case illustrates how the CFAA wasn't designed for the employment context, and especially not for an era when many employees have company-issued computing devices (computers, laptops, tablets, PDAs, cellphones, etc., etc.). Like Nosal, this court implicitly rejects the argument that the CFAA automatically regulates the workplace simply because everyone uses company-supplied technology as part of their ordinary work patterns.

3) As a result, although plaintiff lawyers will keep pleading CFAA in employment cases for years, I think we're nearing the end of the CFAA as a standard claim in employer lawsuits against ex-employees.

4) While that may be good news, readers should pay close attention to the Protecting American Trade Secrets and Innovation Act of 2012. Perhaps the bill will go nowhere, but if it does, it would be a major step towards creating a general purpose federal cause of action for trade secret misappropriation. So as the CFAA wanes in importance in the employment context, a new federal trade secret claim ultimately could eclipse it.
_____

Other coverage:

Fourth Circuit: Computer Use Policies Don't Create CFAA Liability (Tom O'Toole)

Related posts:

Comments on the Ninth Circuit's En Banc Ruling in U.S. v. Nosal
Facebook Gets Decisive Win Against Pseudo-Competitor Power Ventures
Court Finds That the Value of Bartered-For Services Constitutes Loss Under the Computer Fraud and Abuse Act -- Animators at Law v. Capital Legal Solutions
No Computer Fraud and Abuse Act Violation for Access of Facebook and Personal Email by Employee -- Lee v. PMSI
9th Cir: Access of Computer in Violation of Employer's Use Policy Violates Computer Fraud and Abuse Act -- US v. Nosal (original panel opinion, vacated on rehearing)
Lori Drew Guilty of 3 Misdemeanor Violations of the Computer Fraud & Abuse Act

Posted by Venkat at July 28, 2012 09:14 AM | Privacy/Security , Trade Secrets , Trespass to Chattels

Source: http://blog.ericgoldman.org/archives/2012/07/4th_circuit_lim.htm

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Chauffeured Limousines and their benefits | Travel & Leisure

Style is a simple way of saying complicated things and some people do not compromise on style at all. The style may be related to dressing, living style, eating or traveling. Limousines which are known as the world?s most luxurious and expensive vehicles are also considered as a symbol of status and luxury all over the world. The rich as well as status conscious people hire them for managing their travel requirements. The concept of hiring a limousine is normally associated with special events and occasions such as weddings, parties, proms, corporate events, business meetings, road shows and more. A chauffeured limousine throws lasting impressions on the public. Different kinds of people hire different expensive and cheap limo services depending on their budgets and travel requirements. The best thing about limousines is that they have features which are unlike ordinary vehicles. Some of the popular limousine services include:

Stretched limo services

The most expensive and popular of all limousines are the stretched limousines. The actual symbol of limousine is a stretched one which is the longest sedan or SUV car ever. The stretched sedans are hired by corporate class people or businessmen for special events and occasions. The most popular of all stretched sedan limousines include Lincoln Town Car Stretch and Chrysler 300C Stretch. They have unparalleled features which include a fully stocked bar with all kinds of drinks suiting your customized requirements, a large flat screen television, CD/DVD player with full hi-fi sound system, laser mood lighting, wooden floor, tinted windows, privacy divider, special VIP area and much more. The car companies also offer stretched SUV limo services. The stretched SUV limousines are also equipped with the same features and luxuries as that of stretched sedan limos however they have a much roomy interior and increased seating capacity than sedan stretch limos. The most popular stretched SUV is the Hummer H2 Stretch which has the seating capacity of up to 18 passengers.

Cheap SUV Services

Sport Utility Vehicle (SUV) is a perfect vehicle for family and group travel. SUVs are popular all over the world and people even buy them for their personal requirements. The people traveling in groups of approximately 6 to 8 passengers usually hire SUVs for making their way to the destination. The best thing about sport utility vehicles is that they can be taken to any kind of destinations may they be mountainous, grassy, plain, rocky or sandy. The sport utility vehicles never get you stuck at any kind of weather or land conditions.

Cheap Van Services

The people who are looking for luxury transportation but require traveling in a group, for instance a group of friends or a big family, its best for them to hire limousine vans. A limousine van also provides all the luxuries and amenities which can be easily compared with any luxury car. The most popular and successful limousine van is the Ford E-350 which is capable of accommodating up to 14 passengers comfortably with enough room for baggage and other stuff. This limo van by Ford motor company comes with all the luxuries and modern features.

This entry was posted in Features. Bookmark the permalink. Follow any comments here with the RSS feed for this post. or leave a trackback: Trackback URL.

Source: http://traveltheworld.usseniorcitizen.com/chauffeured-limousines-and-their-benefits/

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Video: Jesse Jackson Jr. treated for depression



>>> congressman jesse jackson jr ., son of the civil rights leader, is extending his two-month long leave of absence from congress. he has been transferred to the mayo clinic in minnesota. he is undergoing diagnosis and treatment for both depression and gastrointestinal issues. jackson's office admitted only to a mood disorder as they put it, when his disappearance from congress was first publicized.

Source: http://video.msnbc.msn.com/nightly-news/48376278/

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Saturday, July 28, 2012

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Source: http://houston.daype.com/services/real-estate/FREE-HOME-STAGING-Don-t-reduce-the-price-increase-the-appeal-Ad-17935850.html

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Past rivals return to 'Dancing' for new season

BEVERLY HILL, Calif. (AP) ? "Dancing with the Stars" is repeating some steps for its fall season.

An "All-Star" edition of the ABC competition show will bring back 12 former rivals including Pamela Anderson, Kirstie Alley and Bristol Palin.

Former 'NSync member Joey Fatone and gymnast Shawn Johnson will also be returning, ABC announced Friday.

Other contestants include:

? "General Hospital" star Kelly Monaco.

? Former 98 Degrees boy-band member Drew Lachey.

? Super Bowl champ Emmitt Smith.

? Indianapolis 500 winner Helio Castroneves.

? Olympic medalist speed skater Apolo Anton Ohno.

? "The Bachelor" star Melissa Rycroft.

? Actor Gilles Marini.

In a break from the past, viewers can vote online for the 13th contestant from three former contestants including actors Kyle Massey and Sabrina Bryan and celebrity stylist Carson Kressley. Deadline for filling this 13th slot is Aug. 24, with the winning candidate announced on "Good Morning America" three days later.

"This is about giving the viewers a treat, and breaking the rhythm of the show," said executive producer Conrad Green during a panel at the Television Critics Association conference.

Host Tom Bergeron said he was looking forward to being reunited with past contestants who became friends.

"There's going to be an element of camaraderie that I think will be evident right out of the gate," he said, which will allow him to relate to them not unlike the way he connects with the show's judges ? "with banter and occasional snarkiness," he laughed.

Among the celebrities gathered for the panel, Bristol Palin in particular was in the crosshairs of reporrters, including one who asked her how she would feel being partnered with a gay dancer. (Just fine, thanks.)

Asked why she was subjecting herself, once again, to the scrutiny of the media as a "Dancing" contestants, Palin replied, "I just think that God provides opportunities like this, and you can either go out and do them or not do them, and I figure the press will be talking about me, no matter what."

But as the daughter of former vice presidential candidate Sarah Palin and, like both her parents, a reality star, has she made herself "more vulnerable by making reality television the Palin family business?" another reporter asked.

"I definitely don't think it's our business," said Palin. "You guys will be talking about us either way, and I might as well be doing something enjoyable and fun and with a good group of people."

"You haven't really gone full Kardashian," Bergeron cracked.

"Dancing" returns for its 15th season on ABC on Sept. 24.

___

Online:

www.abc.com/DancingWithTheStars

Source: http://news.yahoo.com/past-rivals-return-dancing-season-181031982.html

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"Resilience" Looks At How Things Bounce Back

Copyright ? 2012 National Public Radio. For personal, noncommercial use only. See Terms of Use. For other uses, prior permission required.

IRA FLATOW, HOST:

This is SCIENCE FRIDAY. I'm Ira Flatow.

FLORA LICHTMAN, HOST:

And I'm Flora Lichtman. In 2007, thousands of people in Mexico took to the streets, protesting the price of tortillas. In three months, the price of corn had gone up 400 percent. Why? According to my first guest, it all started with a spike in oil prices triggered by Hurricane Katrina. That led to increased demand for ethanol, and U.S. farmers who grow a lot of the corn that Mexicans eat planted less corn for eating and more corn to make ethanol.

And so with less supply, the price of corn skyrocketed for Mexicans. Sound complicated? Well, that's the point. We live in such an interconnected world, my next guest says, that we have a hard time foreseeing how a catastrophe in one place could trigger a sort of domino effect. Or take an example from the headlines this week: The cost of corn is skyrocketing again, up about 50 percent in the last six weeks, thanks to the worst drought in decades.

Is this the tortilla riots, part two? Is there a way to make ourselves more resilient to these kinds of catastrophes? That's the question my next guest asks in his new book, "Resilience." Andrew Zolli says that by studying why some communities, businesses and people break down and others bounce back, we can learn how to survive the unforeseeable disturbances, big and small, that life brings.

Andrew Zolli is executive director and curator of PopTech, which he describes as a global innovation network. And he's also a coauthor with Ann Marie Healy of "Resilience: Why Things Bounce Back." And he's here with us today in our New York studios. Thanks for coming in.

ANDREW ZOLLI: Thanks, Flora. It's great to be here.

LICHTMAN: And if you want to get in on the conversation, our number is 1-800-989-8255. That's 1-800-989-TALK. Or tweet us @SciFri. So let's start with the drought. It seems like good resilience test case. And not to put you on the spot, but, you know, what do we do? How do we become more resilient in the face of this current catastrophe?

ZOLLI: Yeah, it's a great question. With the largest declaration of a national emergency across a thousand counties in the U.S., what we're seeing is lots more of disruptive weather events and disruptions of all different kinds. And because we are - these systems are all connected to each other - the economic system is connected to the agricultural system, which is connected to the ecological system, which is connected back to the social system.

In an environment like that, it's incredibly difficult to forecast. But the good news is there are lots of places to introduce modularity and fail-safes and various kinds of structures so that a disruption in one place doesn't cascade through a system and create all of those unforeseeable knock-on effects.

LICHTMAN: Andrew, let's take this case. What do you mean by that, modularity and fail-safes? Give me a specific example. Not to put you on a...

ZOLLI: Well, you know, I think there's a couple of different things. You have to think about something like the agricultural system as a system, at a very large scale. We tend, over time, to make systems much more efficient and more efficient and more efficient and more efficient as we tie them to things like the global financial markets. The margin of error - as we get more and more efficient - narrows.

And so if we introduce fail-safes into a system, what we're talking about are introducing firebreaks, introducing smaller-scale systems, more regional and local systems so that - that are backups, creating redundancy in systems, creating systems that are more, in the agricultural sense, more drought-tolerant. Forms of corn, for instance, is a way to do that.

If you think about the connections between the Mexican tortilla riots and Katrina, or between the drought that's happened in the U.S. and what will inevitably be the increased size of an Egg McMuffin next year in a McDonald's, there are actually thousands of places to intervene, including more local agriculture, more smaller-scale agriculture - not to replace the big dominant, vertically oriented stuff, but to compliment it.

LICHTMAN: And so in your book, you draw from examples in nature as good models as for how you might make a system more resilient.

ZOLLI: Yeah, that's right. You know, one of the stories that we tell in this book is actually about the global financial crisis. And we particularly tell the story of a group of systems ecologists from Scripps University - Scripps Oceanographic Institute and others, other places - who went and at the behest of the Federal Reserve, before the financial crisis, did a study using systems ecological principles, an analysis of the flow of payments between banks in the federal system.

They studied something called the Fedwire system, which is how banks back each other up on a nightly basis. And what they discovered was a massive, dense overconcentration in the center of the financial system. There were 25 banks in particular that were completely connected to one another in a mass that was so over-connected, that there was no such idea of a firebreak.

There was nothing separating one institution - they were like skiers all connected on a rope line, so that if one of them went over, they were going to pull everybody over.

LICHTMAN: Yeah. I think you talk about a hairball in the book, isn't it?

ZOLLI: Yeah, it's a giant, messy hairball. You pull one string, you're not sure where the other one's going to go. Now, they wrote this paper for Nature - George Sugihara and a number of others wrote this paper called "Ecology for Bankers," and began to look at how we apply ecological principles to understanding complex systems like the financial system.

Now, at the same time that this is going on, on the other side of the world, a group of pioneering ecosystem scientists studying the coral reefs - and the Great Barrier Reef, in particular - discovered something really amazing. They discovered a species of fish - which is called the pinnate batfish - which, under normal circumstances, is a kind of a boring fish. It doesn't do very much.

And, you know, this is not the subject of an international symposium. This is just one animal among many in this very complex system. And in normal, healthy reef systems, there's a parrotfish which normally eats algae, and it sort of mows the lawn. They're called, like, the cows of the reef. They basically keep the system in check. And as this group of - this researcher's name is Bellwood.

And as David Bellwood and his colleagues discovered, when the system gets close - when the coral reef gets close to a threshold, when it gets close to a moment when it's going to shift from a coral-dominated state to an algae-dominated state, the pinna batfish changes its behavior. And the ecologists didn't see this for ages, because they normally study healthy reefs.

They never actually saw this behavior until just a few years ago. And as soon as the system begins to flip into transition, the fish changes its behavior and begins to cut down a particular form of over-dominate algae to tip the system back into health. And now there are global financial regulators in the United Kingdom and here in the United States who are beginning to look for the financial equivalents of the batfish to embed within the financial system so that when the financial system, like the coral reef, begins to tip into disaster, that these species of regulations and species of organizations will be released to tip the system back into health. They're sort of embedded counter-mechanisms.

LICHTMAN: Like an indicator, and also a self-regulation measure.

ZOLLI: That's right. That's right. When you can begin to take a very complex system like a coral reef or a financial system or a complex social system or even something like the Internet and strip it away from its particulars and look at how it works as a network system, you can begin to analyze whether strategies from one domain might have application in another. And we're seeing lots and lots of that.

LICHTMAN: Let's talk about resilience in individual people.

ZOLLI: Yeah.

LICHTMAN: What makes - you know, I think we all have this experience where we meet someone who's either really good or not so good at bouncing back from a hardship. What's the difference between people and their ability to cope?

ZOLLI: Well, that's a very simple question with a very complex set of answers. There are lots of correlations and correlates of personal resilience. Your physical health, the quality of your social network and your access to social resources, the quality of your intimate relationships matter enormously. Your genes and in particular there's good indication that genetic factors interacting with environmental factors are correlated with personal resilience at scale.

And it's important to note that personal psychological resilience is actually much more widespread than our kind of doom and gloom pop literature might suggest. Right here in New York, there's a wonderful researcher named George Bonanno at Columbia who studied how whole populations of people who had the same traumatic event responded. And, you know, this is everyone from older folks who'd lost a spouse to folks who were in the towers on 9/11.

And what he discovered was that invariably somewhere between one-third and two-thirds of the whole population of people who had the experience were not disrupted. They weren't permanently impaired. But for those people who do have a vulnerability, who can fall apart in the face of real trauma, understandably so, the good news is that there are things that we can change about ourselves.

There are things we can do to bolster our resilience.

LICHTMAN: Such as?

ZOLLI: Well, there are really a couple of things in particular. One is intriguingly about your belief system and there are some interesting indicators about your belief system and there's some interesting indicators about your habits of mind.

LICHTMAN: Let's start with belief system.

ZOLLI: Well, a fellow named Kenneth Pargament, a psychologist, as been studying the role of belief. And one of the things that social scientists study, there's a whole field called hardiness research, which I just think is the coolest thing that...

LICHTMAN: It reminds me of my tomato plant.

ZOLLI: Exactly, exactly. This is sort of a psychological equivalent of studying the tomato plant. Speaking as an Italian-American, I connect very easily with this particular metaphor.

LICHTMAN: Wow.

ZOLLI: And social scientists who study hardiness see a set of beliefs. If you believe that the world is a meaningful place, if you believe if your actions have agency - that you have agency and that your actions have consequences and that successes and failures are placed in your life to teach you something, then you have a greater likelihood of being resilient in the face of potentially traumatic events.

Now, what's intriguing about this is that these are the kinds of beliefs that you have to hold to hold a religious or a spiritual personal cosmological world view. And one of the things that hardiness researchers and social scientists have found is that people on average who have this spiritual world view, have a greater preponderance of psychological resilience. And it suggests an interesting reason why these belief systems have persisted in time.

It's not that they're necessarily true or false - we take no position on that - but that they're positively adaptive. They confer advantage to us in moments of crisis.

LICHTMAN: Hmm. I'm talking with Andrew Zolli, the author of "Resilience: Why Things Bounce Back" on Science Friday. And we're going to talk lots more when we come back after this quick break.

FLATOW: You're listening to SCIENCE FRIDAY. I'm Ira Flatow.

LICHTMAN: And I'm Flora Lichtman. We're talking with Andrew Zolli about his new book, "Resilience: Why Things Bounce Back." And when we left, we talked about that there were two ways to sort of increase your resilience, or two things that were correlated with personal resilience. What's the second thing?

ZOLLI: So the first is belief. The second is habits of mind. And here there's some really extraordinary and intriguing new lines of research. A group of pioneering neuroscientists have been studying the brains of actively meditating Buddhist monks and looking at the effects, both on neuroplasicity and again in among non-monk populations, among ordinary civilians like you and me, looking at the psychological resilience and the effects that are conferred by mindfulness meditation and mindfulness practices.

And here, what we see is an extraordinary set of outcomes. Teaching people to better regulate their emotions during high stress encounters, during periods of peak stress, giving them the tools when they're not in peak stress environments to handle stressful situations helps them dramatically reduce the effects of post-traumatic stress disorder. That's why some of these tools are now being used by the military, by hospitals and emergency room physicians, by fire fighters.

In fact, just a couple of days ago, a group of researchers at Emory University found that cognitive-based compassion training, training foster children, adolescent foster children, who come automatically out of very difficult circumstances and who, by the way, the Journal of Pediatrics recently found are massively overmedicated. They're getting huge amounts of drugs to help them deal with the stressful environment.

Are able to not only change their world view and increase their hopefulness and their sense of optimism about their ability to make change, connecting to those belief systems, but also to actually reduce inflammation in the body. There's a particular protein that's a good indicator of overall cellular inflammation, which is connected with type 2 diabetes and to all kinds of other illnesses later in life, including cancer and all kinds of things.

And so there isn't just a psychological benefit to dealing with stress, but there's a deep physiological connection. And these are tools that are free. They literally can't be purchased. And for all of the people - think about the, literally, millions of people who are in places like IDP camps and who are dealing with post conflict situations. They don't have access to the mental health system. These are tools that could be deployed at scale to transform the way we think about disaster recovery and resilience in communities.

LICHTMAN: Hmm. What about a genetic component to resilience? You'd think this would be the type of thing you might select, that might be selected for in natural selection. Have people looked at selection in other organisms (unintelligible)?

ZOLLI: Well, they have and, you know, here I just want to put a big boundaries around what we're going to say here. Whenever we're talking about genes, you have to, first of all, be sure to say we're talking about correlation, not causation. And we're talking about something that's - so there is no such thing as a resilience gene. The world doesn't work that way.

Moreover, we're talking about interactions between your genes and the environment. So interestingly over the course of the last decade, there's been a lot of work on a particular gene called the 5-HTT gene, which has been shown to be correlated with all kinds of psychological responses to potential trauma at scale. In particular, there was a breakthrough paper a few years ago by two researchers named Moffitt and Caspi who looked at a population scale responses to potentially traumatic events where - in New Zealand, they got access to almost a thousand people's genetic material and could correlate it with how they - whether they experienced a difficult loss in their lives.

And what they found is that this particular gene has two alleles; it has two versions. And that people who had one version of this particular gene who experienced a traumatic event were much more likely to experience long term depressive and stress reactive post-traumatic kinds of experiences. Now, the subsequent studies and meta studies have shown that the actual affect may be smaller than originally studied.

But the important thing to say about it is that there does seem to be some good indication that there are some genetic correlates only when people with the right gene base have the right kind of life experiences. So they're really connected.

LICHTMAN: Hmm. Can you learn something about how systems, like the economic system or big systems, can be more resilient from studying individuals and how they're resilient?

ZOLLI: Yeah. In particular, you see this at - one of the things that cuts across so we see, first of all, folks - there's a group of people who study resilience in systems, like complex adaptive systems like environments and economies and ecologies. There's another group of people who study resilience in people and communities and teams and organizations. And then, there's a few things that cut across those domains.

One of them is the power of diversity. You know, systems abhor monocultures. When we become overly reliant on a single mode of value creation or we become, you know, just ask the Irish after the Potato Famine, right? When we don't allow for healthy failures in systems, just think about the wildfires that have ravaged Colorado and California and other parts out West. Those are largely byproducts of our not allowing natural cyclical processes of failure to occur.

Now, interestingly on the human side, the same kind of monoculture can occur. Cognitive lock-in can occur. And we see organizations like the U.S. military and even scientific research teams studying the impact of what's called cognitive diversity in teams; that if you get the right moderately diverse people who think - we're not talking about thinking different things about the world, but thinking in different ways about the world - to think about the same problem.

In particular, there's a researcher named Kevin Dunbar who's a kind of sociologist of scientists. He's like a Diane Fosse. He goes into the labs and he kind of sits quietly recording field notes. And one of the things that is true about science is that when scientists do research, they're constantly encountering ambiguity. You know, I did this experiment and something weird happened.

And I don't know if it's me, the equipment or a genuinely new thing. Am I getting a Nobel Prize or am I getting laughed out of the academy? They bring those results back to their lab mates and when everybody in the lab is, let's say, an e coli researcher, what they discovered is that all of the metaphors and analogies that are used to interpret the ambiguity are e coli metaphors.

When you have people who are physicists and doctors and chemists on the same team, the analogical reasoning field is expanded and those teams tend to make progress much faster.

LICHTMAN: Yeah, that was interesting, that these interdisciplinary labs to better. And, you know, I think we've seen more and more interdisciplinary work going on, at least on Science Friday, so that's hopeful. For the monoculture question, you know, this idea has been proposed in the past, that there's a danger to this. Can we do anything about that? You know, what do you think?

ZOLLI: Sure. I think a big part of it is about incentives. And, you know, in the run-up to the global financial crisis, for instance, one of the things that the securitization mechanism by which big banks made money - they turned - pooled groups of mortgage assets into virtual complex derivatives that they could then sell to each other. It was so intoxicating that banks and hedge funds and insurance companies and little brokerages all got into the same business.

The appeal - it was like the crack cocaine of the financial system and nobody could say no. It was just too rewarding. This is why people famously said, you know, I know that eventually the music is going to stop, but as long as it's playing, I have to keep playing musical chairs. And so what we begin to see is, if you can get rid of the incentives for monocultures, then, you know, in the run-up to the crisis, at the very tail end of the crisis, all of those very different kinds of institutions, which should have very different kinds of returns and very different kinds of experiences, they're all growing at exactly the same rate.

They were all locked in. And so diversity is expensive. That's the really important thing. Diversity means that we're going to have winners and losers and people in the middle. We're not all going to go up together and we're not all going to go down together. We need a meaningful diversity in the systems and that can be achieved with policy and with incentives.

LICHTMAN: Yeah. I guess the question is, is there the will?

ZOLLI: Well, I think the biggest question is - there's a - absolutely is there the will among whom? Who makes the decisions, you know, that's really the big question. Right now, we have a system where the banks are largely regulating themselves through our regulatory system.

LICHTMAN: Andrew Zolli, thank you so much for taking time to be with us today. Andrew Zolli is the author of "Resilience: Why Things Bounce Back."

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Source: http://www.npr.org/2012/07/27/157489677/-resilience-looks-at-how-things-bounce-back?ft=1&f=1007

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